MadMaking centralise les making of de publicités principalement, mais aussi de clips, de réalisations artistiques, ou plus rarement de films. Si vous souhaitez proposer un making of, contactez-nous : @quietglover & @gaetan var _gaq = _gaq || []; _gaq.push([‘_setAccount’, ‘UA-370779-17’]); _gaq.push([‘_trackPageview’]); (function() { var ga = document.createElement(‘script’); ga.type = ‘text/javascript’; ga.async = true; ga.src = (‘https:’ == document.location.protocol ? ‘https://ssl’ : ‘http://www’) + ‘.google-analytics.com/ga.js’; var s = document.getElementsByTagName(‘script’)[0]; s.parentNode.insertBefore(ga, s); })();Tumblr (3.0; @madmaking)http://madmaking.com/<iframe width="400" height="225" src="http://www.youtube.com/embed/UgOY_qluIms?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making-of de la très visible campagne PS Vita</p>http://madmaking.com/post/18007173048http://madmaking.com/post/18007173048Tue, 21 Feb 2012 13:46:11 +0100making ofPS Vita<iframe width="400" height="225" src="http://www.youtube.com/embed/Bn2vwwWVNPE?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making of : Volkswagen — <a href="http://www.youtube.com/watch?v=0-9EYFJ4Clo">The Dog Strikes Back</a>. Du bon.</p>http://madmaking.com/post/16983578981http://madmaking.com/post/16983578981Fri, 03 Feb 2012 19:49:01 +0100<iframe width="400" height="300" src="http://www.youtube.com/embed/BxQjHQhe3KE?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Le tournage de l’opération <a href="http://www.youtube.com/allianzFrance" target="_blank">Judo Master Class</a> avec Loïc Pietri pour Allianz.</p>http://madmaking.com/post/16467250130http://madmaking.com/post/16467250130Wed, 25 Jan 2012 17:07:26 +0100<iframe src="http://player.vimeo.com/video/34373392" width="400" height="300" frameborder="0"></iframe><br/><br/><p>Making-of du comment du pourquoi tu tournage Hiscox en Slovénie du film “La petite erreur”</p>http://madmaking.com/post/16109270358http://madmaking.com/post/16109270358Thu, 19 Jan 2012 10:02:42 +0100Hiscoxmaking of<iframe width="400" height="225" src="http://www.youtube.com/embed/oMEi9vzWdug?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making-of du montage du dispositif “La maison IKEA” dans la station de RER Auber, à Paris, visible début janvier 2012. 5 colocataires y vivent, pendant que les passants les observent.</p>http://madmaking.com/post/15617807596http://madmaking.com/post/15617807596Tue, 10 Jan 2012 14:38:30 +0100IKEAmetroRERAuberParis<iframe width="400" height="225" src="http://www.youtube.com/embed/Qvxb7MNQV_0?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Tribal DDB Toronto a conçu pour les magasins Canadian Tire un sapin dont les guirlandes s’illuminent au gré des tweets, posts Facebook, articles de blogs etc. <a href="http://christmasspirittree.ca/">Voir l’opé en ligne</a>.</p>http://madmaking.com/post/14516236834http://madmaking.com/post/14516236834Tue, 20 Dec 2011 18:45:21 +0100<iframe src="http://player.vimeo.com/video/30664801" width="400" height="225" frameborder="0"></iframe><br/><br/><p>Superbe film, superbe making of. Quechua : “<a href="http://vimeo.com/30857542">We all need warmth</a>” (2011).</p>http://madmaking.com/post/12423324460http://madmaking.com/post/12423324460Sun, 06 Nov 2011 17:54:50 +0100<iframe width="400" height="300" src="http://www.youtube.com/embed/VD44QhKuG1U?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making of de la superbe campagne <a href="http://www.youtube.com/watch?v=C_CDLBTJD4M">Touch Wood</a> NttDocomo, le téléphone en bois.</p>http://madmaking.com/post/11573700149http://madmaking.com/post/11573700149Mon, 17 Oct 2011 18:20:35 +0200<iframe width="400" height="300" src="http://www.youtube.com/embed/Uk3ybB6Ekyc?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making of de la campagne Eurostar “Trainstorming” (2011). <span> Ils imaginent la cérémonie d’ouverture des JO de Londres 2012 (je n’avais pas du tout saisi ça). </span></p>http://madmaking.com/post/11272443510http://madmaking.com/post/11272443510Mon, 10 Oct 2011 16:05:00 +0200<iframe width="400" height="300" src="http://www.youtube.com/embed/kYT5B548Dlw?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Avec 1,5 millions de vues en 3 semaines, les <a href="http://www.youtube.com/watch?v=59ZYrB8Ws7Y">chatons Bouygues Telecom</a> ne pouvaient pas passer à côté du making-of.  </p>http://madmaking.com/post/10482636023http://madmaking.com/post/10482636023Wed, 21 Sep 2011 17:59:11 +0200making ofkittens<iframe width="400" height="300" src="http://www.youtube.com/embed/87JQtN3ptAk?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Le Crédit Agricole lance une campagne qui “fait parler des vrais gens” (oui, en 2011). Quelques impressions recueillies sur le plateau. </p>http://madmaking.com/post/10243140147http://madmaking.com/post/10243140147Thu, 15 Sep 2011 19:09:01 +0200<iframe width="400" height="300" src="http://www.youtube.com/embed/ecefGUNMJmQ?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Si vous avez aimé la nouvelle campagne Air France <a href="http://www.youtube.com/watch?v=xC0gsBPBICE">L’Envol</a> (2011). </p>http://madmaking.com/post/10236546835http://madmaking.com/post/10236546835Thu, 15 Sep 2011 13:11:53 +0200making ofair france<iframe width="400" height="300" src="http://www.youtube.com/embed/q6Cjsbi2aMU?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Shooting de la campagne ”Je suis…” par Nikon.</p>http://madmaking.com/post/9382835714http://madmaking.com/post/9382835714Thu, 25 Aug 2011 21:07:23 +0200making ofnikon<iframe src="http://player.vimeo.com/video/28083044" width="400" height="300" frameborder="0"></iframe><br/><br/><p>La vision de Jean-Paul Goude sur sa direction de la pub Prada “Candy” (2011). </p> <p>Le pub complète : </p> <p><iframe src="http://player.vimeo.com/video/28083075?title=0&byline=0&portrait=0&color=b0b0b0" width="550" height="309" frameborder="0"></iframe></p>http://madmaking.com/post/9331085159http://madmaking.com/post/9331085159Wed, 24 Aug 2011 13:41:19 +0200making ofcommercialprada<iframe width="400" height="300" src="http://www.youtube.com/embed/LQEAdFTd-_I?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making of Coca-Cola Ramandan (2011). View full ad below : </p> <p><iframe width="500" height="305" src="http://www.youtube.com/embed/88-JzCsciQs" frameborder="0"></iframe></p>http://madmaking.com/post/9294908725http://madmaking.com/post/9294908725Tue, 23 Aug 2011 17:57:00 +0200<iframe width="400" height="300" src="http://www.youtube.com/embed/CVQSPXPIHGw?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Volkswagen: The Making of the “Black Beetle” Commercial - 2011</p>http://madmaking.com/post/8994550784http://madmaking.com/post/8994550784Tue, 16 Aug 2011 14:52:40 +0200<iframe width="400" height="300" src="http://www.youtube.com/embed/HDTT7o4r_zw?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>The making of the ‘Samsung B3310 commercial’ - 2009</p>http://madmaking.com/post/8964380283http://madmaking.com/post/8964380283Mon, 15 Aug 2011 22:40:24 +0200making of<iframe width="400" height="300" src="http://www.youtube.com/embed/ROIpwHocmX8?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>State Farm - Making of “State of Chaos”. DDB Chicago, 2011. </p>http://madmaking.com/post/8962715267http://madmaking.com/post/8962715267Mon, 15 Aug 2011 21:58:00 +0200making ofmakingof<iframe width="400" height="300" src="http://www.youtube.com/embed/D8mOtkuN864?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making the interactive film <a href="http://ro.me">RO.ME</a></p>http://madmaking.com/post/8563795071http://madmaking.com/post/8563795071Sat, 06 Aug 2011 19:53:04 +0200<iframe width="400" height="225" src="http://www.youtube.com/embed/fza5QdTfyxs?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Making “Gulp”, a giant stop motion entirely shot with a Nokia N8 by Aardman. Impressive. The original film is <a href="http://www.youtube.com/watch?v=ieN2vhslTTU">right here</a>.</p>http://madmaking.com/post/8466758282http://madmaking.com/post/8466758282Thu, 04 Aug 2011 11:31:00 +0200